Jon Wye, Artisan E-commerce Platform

Led e-commerce platform modernization for Jon Wye, an artisan brand specializing in handcrafted leather goods. The project focused on Magento platform implementation, catalog management for custom products, payment integration, and analytics setup. The modernization emphasized the brand's artisan aesthetic while delivering improved site performance, higher conversion rates, and increased merchandise visibility.

I led Magento platform implementation, catalog management, payment integration, and analytics setup. The work paired the brand’s visual identity with the practical requirements of running an online store.

Faster site performance, higher conversion rate

Results reported in my original project account. These describe the project’s outcomes, not attribution to one person alone.