---
title: "Earthwave, Dylan Tullberg"
description: "Co-founding and growing a nationwide ISP through market research, marketing, partnerships, team leadership, and service delivery."
url: "https://tull.ink/work/earthwave"
---

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Earthwave · Co-founder & CEO · 2000–2010

# Earthwave

Building the business. Making it run.

We wanted more stability than individual jobs and services could offer, with a greater emphasis on consulting relationships and recurring subscription revenue. That took Earthwave into internet services. I ran online and direct marketing campaigns, developed partnerships, and hired across installation, network engineering, and software as the business expanded from the Washington, DC area to nationwide broadband.

My responsibility

I co-founded and ran the business with a partner. My responsibilities covered market research, service development, marketing, sales, and partnerships. I hired across installations, network engineering, and software, and built technology and automation to support delivery.

## Running a nationwide service takes more than a network.

A 24/7 operation made reliability, service quality, and risk everyday responsibilities. Across residential, commercial, hospitality, and government work, we automated what we could with the tools available and kept customer support close to the service.

### Market & growth

Customer research, competitive services, marketing, and partnerships supported the move from local network design to nationwide broadband.

### People & service

I hired and coordinated installers, network engineers, and software developers across residential, commercial, hospitality, and government work.

### Technology & operations

Research into new technologies and automation supported provisioning, customer management, analytics, and day-to-day service delivery.

## Software for the work behind the service.

### Internal operations

Built software and automation to coordinate service delivery, including provisioning, customer management, and analytics.

### Compliance workflows

Delivered software supporting SEC compliance workflows for Advisor Compliance Associates.

### Hospitality assignments

Our hospitality assignment queue spared workers unnecessary travel and waiting in line.

## Growth and departure.

The company expanded from network design into a national technology-services business. My involvement spanned its founding, growth, and a negotiated exit in 2010.

Wireless & network design · Broadband / ISP · Connected buildings · CRM & provisioning · Operations automation · Client software

[See what I’m building now](https://tull.ink/#work)[Discuss a role or project](https://tull.ink/#contact)